Welcome Babson College Visitors

The VERVE Hotel, Tapestry Collection by Hilton, located in Natick, is just a short drive from Babson College (7.1 miles) and situated in the hub of MetroWest – across from shopping, dining and entertainment.

The interior design concept of The VERVE represents a celebration of American Pop culture from the second half of the 20th Century. This is evident in every area of public space in the hotel as profound features are evident whether in the lobby, function areas, food and beverage outlets, and even the guest restrooms. Vintage telephone booths, candy machines, motorcycles, barber chairs, televisions playing classic commercials of the era, Barbie Doll displays, and vibrant artwork representing profound artists and historically relevant images of the age consume the experience as a soundtrack of the decades fulfill the experience with familiar, reflective songs. The word, verve itself speaks to energy, vitality, and effervescence and it is this spirit that is available to all guests of, The VERVE!

The external design of the building speaks to an urban sensibility landscaped with mature trees and seasonal floral accents. The slate-colored brick facade speaks to a unique statement in the area set apart by strong, punctuating platinum gold accent colors around every window of the building.

A visit to The VERVE allows guests to experience or re-experience 20th Century American Pop Culture starting from the 1960s. From discovering clever artwork installations to small touches throughout the building.